Regional News

Lotus have confirmed the 2025 Emira lineup to include the Emira Turbo, Emira Turbo SE and Emira V6, building on the strong foundations of the Emira First Edition and Emira V6 First Edition which have captivated driving enthusiasts around the world since their respective launches in 2022 and 2023.

Lotus has announced it has received full certification for its Emira V6 First Edition manual sportscar, allowing it to begin customer deliveries in region. Emira is a true sports car that builds on the legacy of past Lotus icons including Elise, Exige and Evora. The mid-engine premium sports car is the last internal combustion engine vehicle from Lotus, and perfectly embodies what customers expect from the brand – striking design, dynamic performance, best-in-class ride and handling, advanced aerodynamics and an unrivalled experienced designed for the drivers.

Lotus has announced two new pan-European charging partnerships to support the rapidly growing number of customers taking delivery of its electric vehicles. The company’s Eletre owners will be able tap into Bosch’s and Mobilize Power Solutions’ charging capabilities, enabling them to charge their hyper-SUV at home or on the move, providing them with further access to easy-to-use, reliable charging.

Lotus today has announced the company has opened its flagship showroom in Dosandae-ro, Gangnam-gu, Seoul. The new store can be found at the heart of one of Seoul’s most famous streets known for luxury and fashion.

As Lotus continues to grow the brand and bring more of the impressive line-up to the market, the company has announced an exciting new agreement with Santander Consumer to provide new USA customers with dealer financing programs.

Lotus has opened the doors of a new flagship store in Paris, France. Located in the famous ‘Golden Triangle’ area of the world's fashion capital, it is in the perfect city centre location amongst other luxury and haute couture brand boutiques.

Lotus today has announced the business has further expanded across Europe in Denmark, Austria, and Luxemburg. Customers will soon be able to purchase a Lotus vehicle from selected retailers in these markets.

Lotus has announced Conor Horne has joined the business as Commercial Director of UK and Ireland. In his new role, Conor will work closely with Lotus’ leadership team to further develop the company’s business development strategy, as well as identifying new opportunities for growth in the UK and Ireland.

Lotus has today opened the doors to its first flagship European global brand centre in Mayfair, London. Lotus London can be found at 73 Piccadilly, at the heart of luxury, art and culture in the capital city. It brings together Lotus’ long-standing commitment to technology, performance and heritage by providing customers with an exclusive and immersive entry into the Lotus brand.

Lotus has held its first ever UK test drives for its hyper-SUV – the Lotus Eletre – at the Goodwood Motor Circuit yesterday. Potential customers were able to experience the hyper-SUV’s exceptional performance and immersive digital cockpit, as part of a new electric vehicle experience staged in conjunction with the Festival of Speed.