Lotus blossoms at Monterey Car Week with Evija public debut and significant sales success for electric hypercar

  • Lotus Evija, the world’s most powerful production car, made its public debut in Monterey this week as thousands of fans flocked to the electric hypercar’s reveal
  • North America’s excited reception of the first all-electric British hypercar, resulted in strong double-figure orders being taken, and most of the initial production for the US market now allocated to customers

 (Monterey, California – 19 August 2019) – The all-new Lotus Evija hypercar has made its public debut at the world-renowned Monterey Car Week, which drew to a close at the Pebble Beach Concours d’Elegance on Sunday.

Evija received plaudits from across the automotive world at Car Week, from the likes of high profile collector Jay Leno, social media star Supercar Blondie and the Petersen Automotive Museum Checkered Flag 200, gaining many new fans, friends and customers along the way.

Gordon McCall, Director of Motorsports for The Quail, A Motorsports Gathering, said: “Seeing the Lotus Evija debut at The Quail was fantastic – the brand has an amazing history and it is exciting to see its future unfold with the first of its new sports cars.”

Lotus Cars’ CEO, Phil Popham, added: “This is exactly the start we hoped for.  Evija is an outstanding and exceptional car – designed and engineered to put Lotus back on the map as the innovator and technical leader that it is.  Many orders are now taken, giving us great confidence to hit our planned volume as we enter production next year.” 

A technical tour de force, the Evija is illustrative of the innovative thinking and ingenuity that has always been part of the Lotus DNA. With a target output of 2000 PS, it is the world’s most powerful series production road car. It has been designed and engineered in the UK, and will be produced at Hethel, UK, the home of Lotus since 1966. Exclusivity is guaranteed, with production limited to a maximum of 130 cars. Full technical details can be found on the Lotus media website at https://media.lotuscars.com

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Notes to Editors

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About Lotus

Group Lotus is based in Hethel, Norfolk, UK. It is part of Geely Automotive, the fastest growing automotive group in the world. Geely has a 51% controlling stake, with 49% owned by Etika Automotive, a Malaysian conglomerate.

Lotus Cars builds world-class, high-performance sports cars including the Evora, Elise and Exige ranges. In July 2019 it launched the Evija, the world’s first all-electric British hypercar.

Lotus Engineering provides a comprehensive consultancy service which works with many of the world's OEMs and Tier 1 suppliers. It is internationally recognised for its long-standing contribution to ground-breaking automotive engineering and vehicle development.

For more information about Group Lotus please contact:
PR Department, Group Lotus, Potash Lane, Hethel, Norfolk, UK, NR14 8EZ
Tel: +44 (0)1953 608264 Email: pr@lotuscars.com