Iconic Lotus race car liveries inspire all-new Classic Heritage Editions of the Elise
Lotus Elise Classic Heritage Editions
Lotus-Elise-Classic-Heritage-Editions.mp4
Lotus Elise Classic Heritage Editions
• Four new Lotus Elise Classic Heritage Editions pay tribute to the company’s pioneering racing history
• All feature instantly recognisable Lotus motorsport colour schemes
• Enhanced exterior and interior equipment list delivers exceptional value for money
• Production limited to just 100 cars in total
(Hethel, UK – 6 May 2020) – Lotus has launched four new limited-edition versions of the Elise, each with a vibrant and distinctive colour palette which pays tribute to the company’s pioneering and highly successful racing history.
The exterior colour combinations are black and gold; red, white and gold; blue, red and silver; and blue and white. The famous black and gold references the livery of the Lotus Type 72D which Emerson Fittipaldi raced to five victories over the course of the 1972 Formula 1 season.
Red, white and gold echoes the Type 49B that Graham Hill raced in 1968, while the blue, red and silver is inspired by the Lotus Type 81 of 1980 driven by Nigel Mansell, Elio de Angelis and Mario Andretti.
The fourth new Elise, finished in blue and white, is in tribute to the Lotus Type 18 design from 1960. Exactly 60 years ago, it was the first Lotus car to achieve a Formula 1 pole position and victory, courtesy of the late Sir Stirling Moss, at the Monaco Grand Prix.
Officially called the Elise Classic Heritage Editions, all four offer an enhanced exterior and interior spec over the Elise Sport 220 on which they’re based. They are on sale now across selected international markets.
As well as their unique colour schemes – instantly recognisable by motorsport fans worldwide – each car comes with an exclusive numbered ‘build plaque’ on the dashboard referencing the limited production run. A total of just 100 cars will be made, with the final numbers of each variant dictated by customer demand.
Each car has as standard a number of features which were previously on the options list. These include DAB digital radio with four speakers, air-conditioning, cruise control, ultra-lightweight forged alloy wheels with racing livery finish, two-piece disc brakes and black carpet with floor mats.
The Elise interior colour pack is also now integrated as standard. Elements include the upper door trim and central seat insert finished to match the exterior, with detailing on the door, gear selector surround and dashboard picking out key colours. The only one that’s different is the blue and white car, which has red alcantara seat centres.
Pricing is very simple – all four cars cost exactly the same, at £46,250 (€47,848). While that’s £6,350 more than a standard Elise Sport 220, with £11,735 of added features it represents outstanding value for money.
Ema Forster, Head of Product Marketing, Lotus, said: “Motorsport success has been at the heart of the Lotus philosophy for more than seven decades, and the Elise is our iconic roadster known around the world for its exceptional ‘For The Drivers’ performance. What better way to celebrate than by bringing these two pillars of our brand together, launching four new Classic Heritage cars which fans will instantly recognise?”
Several optional extras are available for each car, including a fibreglass hardtop roof, lightweight lithium-ion battery and titanium lightweight exhaust.
The Lotus Elise is an icon of lightweight performance car design and engineering. Built around its driver-focused interior, it delivers a pure, immersive and exhilarating on-the-road experience with outstanding ride and handling.
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Notes to Editors
For more information please contact the Lotus Communications team:
James Andrew, Executive Director, PR and Communications
jandrew@lotuscars.com
+44 (0) 7384 830903
Rob Borrett, PR Manager, Product and Digital Content
rborrett@lotuscars.com
+44 (0) 7718 560789
Alastair Florance, Group PR Manager
aflorance@lotuscars.co.uk
44 (0) 7802 918662
Marc Mustard, Head of Content and Launch Programmes
mmustard@lotuscars.com
+44 (0) 7538 835450
Richard Yarrow, PR Manager, News and Technology
ryarrow@lotuscars.com
+44 (0) 7471 994525
The Lotus media site – https://media.lotuscars.com – contains news, images, specifications and full details of current models, as well as heritage cars and engineering technology.
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About Lotus
Group Lotus is based in Potash Lane, Hethel, Norfolk, UK, NR14 8EZ. It is part of Geely Automotive, the fastest growing automotive group in the world. Geely has a 51% controlling stake, with 49% owned by Etika Automotive, a Malaysian conglomerate.
Lotus Cars builds world-class, high-performance sports cars including the Evora, Elise and Exige ranges. In July 2019 it launched the Evija, the world’s first all-electric British hypercar. Production will start in summer 2020.
Lotus Engineering provides a comprehensive consultancy service which works with many of the world's OEMs and Tier 1 suppliers. It is internationally recognised for its long-standing contribution to ground-breaking automotive engineering and vehicle development.